Absolut Illusion 1 lit

Kind of product:
Vodka. Sweden.

Description:
The bottle creates an illusion, the logotype is reversed and on the inside of the bottle.

History
Absolut had its breakthrough 1979 when it was first exported to the US. It was a fast success - in 5 years it was established in 18 countries and in 1985 it was the most imported vodka in the US.
The bottle is inspired of a pharmacy bottle from the 19th century. Many people doubted the design but it was approved and it was a success.

Elaboration
Absolut is elaborated in Åhus, in the south of Sweden. Each drop of this vodka comes from the region and is elaborated according to a "one source concept": one distillery, one wheat field and one water well. A vodka that does not has its origin in these sources can not be called Absolut. The process has not changed in 125 years and is a part of the revolutionary technique with a continuous distillation invented by L. O. Smith.
Another part in the striving of perfection is the fact that every bottle is washed with Absolut vodka to guarantee that no other particles are in the bottle when it is filled.